Mark Sainsbury took the driver’s seat with our Lexus editorial content. With 81% of Thrive readers choosing more eco-focused brands, it was only natural that we show-cased Lexus’ new fully-electric offering and all its features & benefits to our key identified consumer groups; Sustainable, environmentally conscious drivers, who are keeping their eye out for greener driving options. 

Thrive featured this editorial on and across social media platforms. We wanted to be able to reach and inspire New Zealanders nationwide.